Vehicle hero shot

Decides the options below. Your pick is saved as your default for next time.

Upload the dealer's photo of the car, or paste a publicly reachable URL

As the dealer describes it, e.g. 'Portimao Blue'

Quality tier: the world the car is photographed in

Director's choiceThe creative director reads this car's buyer and stages it in the scene language that serves it; one photograph. "Try another direction" renders the next one.One scene by segmentThe director picks a showroom, studio, road or lot scene. One image.Symmetrical storybookA flat pastel façade (a pink motel, a mint funicular station, a mustard tiled garage) seen exactly head-on with the car centred on the axis in front of it, deadpan symmetry, even shadowless daylight, tiny props (a luggage trolley, potted plants) placed with precision; the car keeps its own angle, the set is built around it.Neo-noir nightA rain-slick empty city street at night: sodium-orange street lamps, a cyan or magenta neon glow with NO readable words, puddles mirroring the car's lines, deep blacks, fine 35 mm grain and halation, light rain; low camera near bumper height, the street receding behind the car.Lonely AmericanaA quiet roadside place at dusk or first light: a rural gas station forecourt, a diner, a motel entrance; long raking shadows, warm window light against a cool sky, empty, still, painterly-real; the car parked as if its driver just stepped inside.Blockbuster one-sheetAn epic sky as the stage: storm light or sunset clouds with god rays, dust drifting in the air behind the car, a strong rim light from behind, a very low camera that makes the car monumental; polished cinematic contrast.Automotive monthly coverA real location at the best hour as a top automotive photographer would shoot it: a mountain-lake shore at dawn with mist, a coastal road at sunset, a ranch road in low sun and dust; low camera, three-quarter view, atmosphere behind the car.ExpeditionHarsh terrain as the stage: a dune field, a muddy forest track, a rocky canyon trail or a snow pass; dust or spray in the air lit from behind, hard natural light, a low wide camera; the truck planted on the terrain with a light natural dusting at the sills at most.Luxury editorialSerious architecture at blue hour: a modernist villa, a travertine courtyard, a glass hotel entrance; warm interior light against the cool sky, long-lens compression, generous negative space, crisp specular highlights along the body; the car parked as if it belongs to the house.

Optional dealer brand guidance, e.g. 'premium, understated, no neon'

Drawn by code after the shot; the unbranded image is kept too

NoneThe clean photograph.SubtleA small logo chip in the quietest corner.VisibleA brand bar across the bottom with logo, name and contacts.

Logo, colors and contacts the piece will carry.